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Negative Keywords 101: What You Need to Know

Negative Keywords 101: What You Need to Know

Are you paying to push traffic to your website? Whether you are running a pay-per-click campaign for your monetized blog, your ecommerce site or something else, you need to know what negative keywords are. More than that, you need to be using them regularly so that your ads get in front of truly targeted traffic. What Are Negative Keywords? When you run a pay-per-click ad, such as through Google Ads, you will choose a select group of keywords to target….

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