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Category: SEO

Negative Keywords 101: What You Need to Know

Negative Keywords 101: What You Need to Know

Are you paying to push traffic to your website? Whether you are running a pay-per-click campaign for your monetized blog, your ecommerce site or something else, you need to know what negative keywords are. More than that, you need to be using them regularly so that your ads get in front of truly targeted traffic. What Are Negative Keywords? When you run a pay-per-click ad, such as through Google Ads, you will choose a select group of keywords to target….

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5 Ways to Increase Organic Blog Traffic

5 Ways to Increase Organic Blog Traffic

With so much effort spent managing your blog and creating meaningful content, you want to share your thoughts with the world. Some blogs are insanely popular and easily receive thousands of visitors daily. If your blog is not in this group, you need to know what you can do to increase traffic. You can always pay to generate traffic to your website, such as by promoting a blog post via a paid Facebook or Twitter campaign. However, organic traffic is…

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What You Need to Know About Outbound Links and Your Blog

What You Need to Know About Outbound Links and Your Blog

Developing a strategic link-building campaign is undeniably essential for optimized placement on search engine results, but what about outbound links? Should you incorporate outbound links into your blog posts? Depending who you ask, you will get a wide range of recommendations and warnings about outbound links. Some people believe that outbound links are detrimental. After all, they take visitors off of your website, and those visitors may not return to continue perusing your website’s pages. In addition, there is general…

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What Every Blogger Needs to Know About Backlinks

What Every Blogger Needs to Know About Backlinks

If you have read even a single article on search engine optimization, you have seen the term “backlinks” at least a time or two. However, identifying exactly what backlinks and finding a way to build a solid backlink campaign may seem like more effort than it’s worth. After all, can’t you simply focus on keywords and meta tags? As important as keywords and meta tags are in search engine optimization, your blog will likely rank relatively poorly in search results…

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5 Tips to Use Hashtags Strategically for Blog Post Promotion

5 Tips to Use Hashtags Strategically for Blog Post Promotion

You pour your heart and soul into your blog, so of course you want your work to be read and enjoyed. Unfortunately, the internet is a crowded place, and it is only growing more congested by the day. Self-promotion is essential, but you may not be using all promotional outlets as effectively as you could be. We all know the basics of hashtags. When you choose the right hashtags, you can drive crazy amounts of traffic to your blog. This…

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Why You Need to Upgrade Your Lead Generation Software

Why You Need to Upgrade Your Lead Generation Software

Whether you run a blog or an ecommerce website, using the right lead generation software is crucial. The reality is that driving targeted traffic to your website on a steady basis is easier said than done. You need to optimize the power of each visitor, and this is where lead generation software comes in. Are you wondering if you should make this investment in time and resources now? Whether you are just starting your website or you are slowly making…

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5 Reasons to Write Unique Content on Your Blog

5 Reasons to Write Unique Content on Your Blog

Be a pineapple. Regardless of the type of blog that you write, one universal truth applies. Your blog needs to have fresh, unique content. If you have been blogging for more than a few days, you understandably know that unique content is essential for search engine optimization purposes. Google will penalize your website for duplicate content, and this holds true even if you wrote the content yourself. However, there are several other reasons why you need to write fresh content…

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Exciting Options to Dress Up Your WordPress Website

Exciting Options to Dress Up Your WordPress Website

WordPress is the foundation that many amazing websites are built on. Its infrastructure enables you to incorporate an extensive range of plugins and to use your choice of templates. The availability of plugins and templates seemingly grows by the day. So, it makes sense to check out some of the exciting ways that you could take your WordPress website to the next level. ThemeIsland.com Through ThemeIsland.com, you can design your WordPress website from three exciting template possibilities. These are the…

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WordPress Genesis Pro – What Is It, and Do You Really Need It?

WordPress Genesis Pro – What Is It, and Do You Really Need It?

If you use WordPress for your business website or blog, you understandably appreciate the incredible functionality that it provides. Through various themes, plug-ins and other special features, you can create an amazing website that meets your needs perfectly. At the same time, it doesn’t look like a cookie cutter variant of the competitions’ websites. But… what if your website could be even more amazing? What if it could be easier to make adjustments to and more beneficial to your site’s…

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Are Popup Ads and Notifications Dying Out in 2021?

Are Popup Ads and Notifications Dying Out in 2021?

Does your website use popups for ads, notifications, contact list building or other essentials? An announced update to Google’s algorithms could hit you hard in 2021. If you are having trouble keeping up with Google’s updates, you are in good company. In 2018, Google made an average of 9 updates per day to its algorithms. While many of these are small updates that may fly under the radar, core updates can directly impact your website’s placement on search engine results…

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