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Author: Anne Varvel

Anne Varvel is a professional content writer, freelance writer, business blogger, and author. You can keep up with her work at annevarvel.com. Her latest book is Start Your Content Writer’s Career: A Freelance Writer’s Guide to Fast Money.
4 Smart Strategies To Be An Efficient Writer – and Make More Money

4 Smart Strategies To Be An Efficient Writer – and Make More Money

Whether you’re a blogger, a novelist, a content writer or some other creative type, one thing is certain. Your bottom line hinges on two things: speed and quality. Efficiency means that you expend less energy to do the same job. From a writer’s perspective, it means doing the same job in less time. However, when you sacrifice quality in exchange for speed, your reputation as a writer will suffer. You simply cannot churn out garbage with the hope that you…

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Words of Wisdom: 11 Thoughts from Great Minds in Business

Words of Wisdom: 11 Thoughts from Great Minds in Business

Many truly amazing leaders and innovators have come before us, and they have each put their stamp on the world in unique and remarkable ways. Thankfully, they have left behind some pearls of wisdom for the rest of us to learn from. These are words to live by, so print this out or bookmark the page: “Don’t be afraid to give up the good to go for the great.” ~ John D. Rockefeller “Many of life’s failures are people who…

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Is Your Business Blog on Medium.com?

Is Your Business Blog on Medium.com?

It should be. Publishing regular posts on your business’s blog offers exciting benefits, but you may not be maximizing your blog’s reach. Through your blog, you can maintain relationships with loyal customers, build your brand image and announce specials, promotions, new merch and more. When you follow an effective SEO strategy, your blog can bolster organic search engine rankings and traffic. This drives leads and sales, but you may be painfully aware one critical challenge. The gains are achieved at…

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Exciting Options to Dress Up Your WordPress Website

Exciting Options to Dress Up Your WordPress Website

WordPress is the foundation that many amazing websites are built on. Its infrastructure enables you to incorporate an extensive range of plugins and to use your choice of templates. The availability of plugins and templates seemingly grows by the day. So, it makes sense to check out some of the exciting ways that you could take your WordPress website to the next level. ThemeIsland.com Through ThemeIsland.com, you can design your WordPress website from three exciting template possibilities. These are the…

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WordPress Genesis Pro – What Is It, and Do You Really Need It?

WordPress Genesis Pro – What Is It, and Do You Really Need It?

If you use WordPress for your business website or blog, you understandably appreciate the incredible functionality that it provides. Through various themes, plug-ins and other special features, you can create an amazing website that meets your needs perfectly. At the same time, it doesn’t look like a cookie cutter variant of the competitions’ websites. But… what if your website could be even more amazing? What if it could be easier to make adjustments to and more beneficial to your site’s…

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Working at Home? 5 Essentials for a Great Day

Working at Home? 5 Essentials for a Great Day

Working from home is the dream of 9-to-5ers who hustle back and forth to the office on busy highways every day. Lounging in your PJs until noon and leisurely sipping on coffee seems like a dream when you are in bumper-to-bumper traffic or trapped in a stuffy conference room. However, now that you have been working from home for a while, the dream has worn off. Working at home is a grind that comes with its own challenges. It can…

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8 Things to Do Before You Start a New Business

8 Things to Do Before You Start a New Business

Give Your Startup the Best Chance for Success Did you know that there are more 30 million small businesses in the United States? Running a small business gives you the chance to steer your ship. It is infinitely challenging and even more rewarding. Unfortunately, the statistics for startups are rather bleak. Approximately half of startups will close their doors within 5 years. Should this stop you from pursuing your dreams? Absolutely not! Your new startup will have a much better…

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Are Popup Ads and Notifications Dying Out in 2021?

Are Popup Ads and Notifications Dying Out in 2021?

Does your website use popups for ads, notifications, contact list building or other essentials? An announced update to Google’s algorithms could hit you hard in 2021. If you are having trouble keeping up with Google’s updates, you are in good company. In 2018, Google made an average of 9 updates per day to its algorithms. While many of these are small updates that may fly under the radar, core updates can directly impact your website’s placement on search engine results…

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4 Things to Know Before You Hire a Freelance Writer

4 Things to Know Before You Hire a Freelance Writer

According to Payscale, the annual income for a freelance writer ranges between $24,000 and $115,000. Whether you need a ghostwriter for your next novel, a blogger for your business website or something else, you understandably want to keep your overhead to a minimum. At the same time, quality (usually) matters. Poor grammar, typos and generally “bad” English will reflect poorly on your business. How can you find a freelance writer who will produce quality content at a fair rate? 1….

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Give Your Website an Edge with Schema Markup

Give Your Website an Edge with Schema Markup

If you are not taking advantage of schema markup, rest assured that you are in good company. However, schema markup can dramatically improve your website’s visibility on search engine results pages, or SERPs. Because many websites have not yet been updated with schema markup, your business website could be a step ahead of many of your competitors’ websites. More than that, it may be easier to implement than you might initially assume. Understanding Schema Markup Before we dig into how…

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